- Product Type: Original Print Ad; Black / White
- Grade: Near Mint
- Dimensions: Approximately 5 x 13 inches; 13 x 33 cm
- Authentication: Dual Serial-Numbered Certificates of Authenticity w/ Full Provenance
- Packaged in custom sleeve w/ archival black board (great for display, gift-giving, and preservation)
This basic text explores the advertising and promotion methods used by fashion professionals and the role each method plays in the industry.Between the first decade of the 20th century, when women were still locked into figure-shaping corsets, to the last years of the millennium, when sexy sweats and low-rise jeans became must-have status items, fashion evolved from a luxury enjoyed by the highest echelon of society to a global business that whisks trends off the runway and into the stores before the last supermodel has left the catwalk. From full skirts to minis! kirts and morning coats to leisure suits, men's and women's clothing design evolved so rapidly that it was all one could do to keep up and stay in style. Each decade is now associated with definable fashions, short-lived fads and signature silhouettes. And in recent decades, retro has become de rigueur, as designers continually recycle the past for modern-day inspiration.
Featuring over 500 ads from the Jim Heimann Collection, these fashion advertisements from 1900 to 1999 give readers a stylish retrospective on the century that defined, redefined, and reinterpreted fashion as we now know it. Arranged by decade and bursting with illustrations, the book's introduction, chapter text, and year-by-year timelines explore major trends in fashion--from a specialty business to the mass market. Highlighted throughout the book are the historical events, key magazines, the influence of movies and pop culture, and important trends, brands, and retailers. Whether you're a clothe! s horse or a fashion amateur, this visual history will provide! a compr ehensive guide to the evolution of 20th-century style.
The World’s Top Photographers’ Workshops is a dynamic series that brings big-name professional photographers together in a roundtable-style format. These artists discuss and explore the fundamental technical aspects of photography: lighting, composition, color, tone, and imaging. Stunning images and in-depth interviews plus checklists and tips-and-hints panels make these books beautiful as well as practical. Fashion and Advertising, the first title, offers hardworking advice plus image portfolios combined with the photographers’ comments on their influences and signature styles.
This is an original 1930 black and white print ad for Le Gant Neyret (Neyret Gloves), "favorite of the elegant fabric gloves." This art deco ad, done by René Vincent, shows a stylish young lady wearing her Neyret gloves, a fur collared coat, veiled hat, and carrying an umbrella.
This piece wa! s illustrated by Vincent, Ren?. Artist signature in print - bottom right of image.
Ren? Vincent
(1879-1936) Ren? Vincent was a press designer and illustrator in the Art Deco era who worked for humorous newspapers such as Ã'RireÃ", Ã'FantasioÃ", Ã'La BaionetteÃ", and for magazines such as Ã'Vie ParisienneÃ", Ã'LÕIllustrationÃ", Ã'Paris RevueÃ", Ã'Lectures Por-TousÃ", Ã'FeminaÃ", and Ã'Nos Loisirs.Ã" He had a passion for automobiles and he worked on the advertising catalogs for many brands of cars, stores, and the Draeger printing press.
